For those of us who have been Twitter users for a while and managed to master its secrets and applications, news of a simple update is music to our ears. Updating is always good and, even though adapting to change is never easy, the new version of Twitter, developed for Android and iOS operating systems, promises “simplicity in a complex world.” What more could we ask?
The browser bets on an integration with its social platform that can usher in a new era for online search.
Twitter presented its profile redesign during a press conference last week. The change is radical! Today we explain how to navigate using its new tabs.
For companies, resisting the temptation of eliminating criticism on Facebook or Google can be hard, but trying to cover a mistake just makes it worse.
Brands are obliged to pay attention to their online reputation if they don’t want their public image damaged.
The new operative paradigm based on the web allows companies to provide more and better services at lower costs
The use of social networks boosted the major American e-commerce day celebrated three days after Black Friday.
Users who use social networks to criticize the company they work for, their bosses, or colleagues jeopardize their employment. Employees of Easy Jet, Marks & Spencer, and Virgin Atlantic have been fired for comments offensive to the company or clients.
Ignoring the social networks or not participating is not an option. On the contrary, social media is an effective means of managing customer relations, avoiding criticism and negative comments.
The success of any social media initiative depends on a quality content plan that allows effective interaction with users.
