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Building bridges: PR and the 2.0 revolution

12/26/2010by:Silvina Moschini , CEO & Founder, Intuic | The Social Media Agency

Public Relations (PR) has long played a pivotal role in business. It evaluates public attitudes, identifies the policies and procedures of an organization with the public interest, and plans and executes a program of action to earn public understanding and acceptance for a company.

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iPad To Rule The Business World

10/13/2010by:Silvina Moschini , CEO & Founder, Intuic | The Social Media Agency

iPad is set to become as popular if not overtake the importance of laptops in span of merely two years. With its unique combination of portable size, powerful functionality and real-time communications on the go, it improves productivity, time management and decision-making.

Tags: iPad US
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The Quiet Social Media Revolution: the growing importance of user-generated feedback and its impact on corporate reputation and consumer behavior

08/06/2010by:Silvina Moschini , CEO & Founder, Intuic | The Social Media Agency

The explosion of social media sites like Facebook, YouTube and Twitter continues to receive endless media coverage and the attention of PR professionals and marketers. But another social media revolution is well underway, lurking quietly in the shadows of the web.