Blog

line
blog image

Wearables, Big Data, Robots and IoT: What We’ve Taken Away from the MWC

03/16/2015by:Silvina Moschini , President and Founder of TransparentBusiness

The Barcelona event has come to a close, and has once again combined low-cost devices with emerging trends in technology and innovation, with one unwavering constant: mobility.

By Silvina Moschini

Editor’s note: Silvina Moschini is a consultant in all matters pertaining to the Internet, technology, public relations, and social media. She is also the co-founder of TransparentBusiness, as well as co-founder of Yandiki.com.

Tags:
blog image
blog image
blog image
blog image

Mobile advertising: the next big challenge for the social networks

03/20/2012by:Silvina Moschini , President and Founder of TransparentBusiness

The online sociability networks are receiving an increasing number of visits from mobile devices. But the challenge is to turn this traffic into money to boost their commercial performance. What plans do Facebook and Twitter have?

blog image

Mobile marketing strategies: Are consumers way ahead of businesses?

03/01/2012by:Silvina Moschini , President and Founder of TransparentBusiness

The way in which we surf the Internet is changing at the speed of light thanks to the mobile devices that enable us to be always connected. The technological structure is ready, consumers are ready, but marketing strategies still have to be adapted to the new reality.

blog image
blog image

Path, in the eye of the storm for neglecting its users’ privacy

02/24/2012by:Silvina Moschini , President and Founder of TransparentBusiness

The mobile social network, which authorized up to 150 contacts per user, has been criticized for accessing users’ address books without authorization.

blog image
blog image