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Marketing challenges in the era of users

05/17/2012by:Silvina Moschini , CEO & Founder, Intuic | The Social Media Agency

Until recently, the most popular corporate ways of communicating with customers allowed very limited interaction. TV, radio and print media provided a narrow platform for public participation with the scales almost entirely tipped to the corporate side. At that time, brands were deciding how, when, where and why to reach their audience.

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Virtual Love: St Valentine on the Web

02/14/2012by:Silvina Moschini , CEO & Founder, Intuic | The Social Media Agency

The day dedicated to lovers is here and St Valentine is present on the web. From social network applications to greetings cards, bunches of flowers or days at a spa; the web offers hundreds of options to fully enjoy being in love online.

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